Tag: Packard Motor Car Co.

Joe Frazer, Father of the Jeep, Part 2

Joe Frazer, Father of the Jeep, Part 2

con­tin­ued from part 1

See­ing an oppor­tu­ni­ty to run his own com­pa­ny, Fraz­er took con­trol of mori­bund Gra­ham-Paige in 1944, and two years lat­er merged its auto­mo­tive inter­ests with a new cor­po­ra­tion he and Hen­ry Kaiser had formed, leas­ing and then buy­ing the gigan­tic ex-bomber fac­to­ry at Wil­low Run, Michi­gan. Dur­ing Frazer’s 1946-48 pres­i­den­cy, Kaiser-Fraz­er was the fourth largest car pro­duc­er in the world, and ranked eighth in pro­duc­tion by make, ahead of all oth­er inde­pen­dents. He stepped down as an active offi­cer in 1949. The com­pa­ny nev­er again record­ed a profit.…

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